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      Locating New Instagram Accounts

      Find new accounts to interact with and increase your following.

      How do I locate new IG accounts?

      1. Hashtags
        1. Search #LocationDerm, #LocationMedSpa, #LocationSkinCare
        2. Fall down the rabbit hole- Go through their followers, following, likes, comments, etc. 
        3. You can search #Location but it will take longer to find leads in your target area
      2. Perform a Google Search 
        1. Locate a medspa on IG from the list
        2. Look at their followers and following list
      3. Alternatively to Google Search is OpenStreetMaps via IG
        1. Sign up for an account
        2. Type “Location” space “Beauty Shop” 
        3. Copy & Paste business name in IG search bar
        4. Continue lurking in followers/following list

       

      How do I repost content? 

      1. Use a Third Party App
        1. Pros: Quick and Easy
        2. Cons: Doesn’t always keep the ratios, can post grainy, can hurt engagement
      2. Website links: 
        1. My Go-To: https://ingramer.com/tools/instagram-photo-downloader/
        2. Pros: Maintains the ratio, keeps video clear, supports engagement
        3. Cons: Manual posting, can be time-consuming, takes up storage

       

      Best Practices to Engage an Account on IG (Without Being Creepy)

      1. Be their “new supportive friend” (others may call it a “crush”)
        1. Follow 
        2. Like - Stay active with their account, they will notice this!
        3. Comment - “This video was super helpful!” “Great video!” “👏👏👏” 

       

      How to Post A Video Testimonial - Either With an Account or Themselves 

      1. Phone: 
        1. Click on the box with the “+” in the middle
        2. If the video is longer than 1 minute, it is considered an IGTV
          1. UPDATE your application to use IGTV on mobile devices
          2. Click the magnifying glass
          3. Go to IGTV 
          4. Click on the + on the top right corner
      2. Desktop: 
        1. Go to your profile and click 'IGTV.'
        2. Click upload.
        3. Click and choose a video, or drag and drop a video file.
        4. Add a title and description. You can also choose to share a preview of your video to Instagram feed.
        5. At last click 'Post.'

       

      1. Stories: 
        1. Go to the Main Feed by clicking the house-looking button
        2. Click on the “” on the top left corner
        3. Go to your images on the bottom right
        4. Upload your image

       

      1. Going Live (plus adding in others to your live)
        1. Tap in the top left of Feed
        2. Scroll to Live at the bottom of the screen, then tap .
        3. The number of viewers appears at the top of the screen and comments appear at the bottom.
        4. You can add a comment by tapping Comment at the bottom of the screen.
        5. Tap a comment and tap Pin Comment to pin it so that viewers can see it more easily.
        6. When you're done, tap End in the top right then tap to confirm. From there, you can save it to your camera roll, or share it to IGTV.
          1. Adding someone to your IGTV once you’re live
            1. Tap .
            2. Tap on a person's name to invite them to join your live video and tap Add. Keep in mind you can only invite someone who is already viewing your live video.
            3. If your friend accepts the invitation to join, you'll see them appear in a split-screen view. You'll also see if they've chosen to decline.
            4. You can remove the person you invited to join your live video at any time by tappingat the top right corner of their split-screen.

      Extra Tip:

       

      How to Save A Video on IG

      If you’re scrolling through Instagram and come across a video that you liked that a practitioner posted but it’s too late to post or you’re busy, you can save it!

      1. On the bottom right of the image, click the flag icon
      2. Go to your profile and tap the icon with three horizontal lines on your mobile
        1. On Desktop, the option will already be displayed
      3. Go to the option “Saved” 
      4. Find your image here




      Fun Hack: Though there isn’t a clear option to post on desktop, there is a way!

      1. Open Chrome, visit Instagram.com and sign in to your account. Right-click anywhere on the page and then select Inspect (Inspect Element in Firefox) from the list of options.

       

      1. A window with a random text will show up at the bottom of the page. The only thing we care about is the small tablet icon in the top-left corner of the Inspector tool. In Firefox, that icon is on the top-right of the inspector tool.

       

      1. In Google Chrome and Firefox, that icon is on the top-right of the inspector tool. 

       

      1. Click on the icon that looks like an iPad ($260 at Back Market) with an iPhone next to it. The Instagram interface should refresh, giving you the mobile website, complete with the + button to create a post.

       

      1. If you don't have the post button, refresh the page and it'll show up. At least, that's what worked for me. 

       

      1. When you're done posting your photo, click on the tablet icon again and close the Inspector tool.